What, why and how of Digital Marketing from NexIT Solutions
What is Digital Marketing to a business?
Digital marketing refers to any promotion technique conducted via electronic sources. In the process of conducting digital marketing, a business might leverage websites, search engines, blogs, social media, video, email and similar channels to reach customers.
There are as many specializations within digital marketing as there are ways of interacting using digital media.
· Search engine optimization
· Content marketing
· Social media marketing
· Pay-per-click marketing
· Affiliate marketing
· Email marketing
The more you embrace the possibilities of digital marketing with NexIT, the more you’ll be able to realize your true business growth potential.
Why is Digital Marketing important for a business?
According to Content Marketing Institute, 76% of B2C marketers & 88% of B2B marketers are currently using content marketing strategies like video or written blogs to engage their target audience.
Why are businesses using SMM platforms or selling their products online?
2.14 billion consumers use online social media platforms as per a 2021 stats report. One of the primary reasons is the experience that businesses can provide to their customers. In other words, ordering products or services is becoming more and more like shopping in person and how the small and medium-sized businesses offer extra features like easy returns and a customised shopping experience is saving cost and time.
With remarketing ads, email and text marketing, and social media one can be in front of their audience while using various apps on their mobile phones.
How is success achieved through Digital Marketing for a business?
One can grow their audience as per budget and requirement. At NexIT, we help our clients reach the perfect target clientele on a local, national or international stage while achieving results. Digital Marketing allows the expansion of the business into a new area and location without any terrestrial hurdles.
For small and medium businesses, the capital resources are limited for spending on different marketing channels like TV advertisements, billboards and print ads are effective but very expensive.
This is where Digital Marketing plays a significant role, through Facebook & Instagram ad campaigns and other digital platform ads, which do not require huge capital and can take your business to a broader targeted audience at a lower cost.
Get started today with NexIT Solutions.
Do you want to see what Digital Marketing Company can do for your business? NexIT Digital Marketing Melbourne Experts will help you to discover the power of online marketing customised exclusively for your business. Get in touch today.
Contact Us: 1300 899 259 or Email Us: hello@nexit.com.au
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